⢠Developed business case and launched environmental sustainability effort; working committee, marketing and communications efforts, operating procedures, governance, accountability, and product development. ⢠Led strategic implementation and negotiations for expense rationalization and productivity improvements via outsourcing and off-shoring nonproprietary research and analytics to India. ⢠Managed full spectrum of strategic planning and business analysis for operations and technology divisions for the US, Geneva and the UK.
⢠Generated $10 million in annual revenues through new strategic alliance with Carver bank. Developed and implemented new potential line of business; from strategic concept and contract negotiations. ⢠Launched marketing and communications strategy for new business line. ⢠Facilitated strategic and business planning initiatives across Finance, Business Risk Management, Technology and Operations divisions as a member of a small tactical team.
⢠Launched and managed $5 million budget for branch banking from the business case through year one. ⢠Led online and print marketing aspects of business; including new business introduction, product pricing strategies, and advertising for internal and external clients. ⢠Successfully added $100 million in banking assets while lifting in client engagement by multiple of 30.
⢠Performed market research and analysis of potential M&A targets for the head of Private Bank. ⢠Analyzed business product, marketing campaigns and service profitability for targeted recruiting efforts.
⢠Reduced channel costs by 30% a cost savings of $1 million, through implementation of third party supplier relationships and new internal processes. ⢠Generated $500K in additional annual revenue by identifying new channel for existing product and developing a licensing agreement for the online real estate database. ⢠Developed new and grew existing client relationship with key partners, AOL, NBC, and Motley Fool.
⢠Identified $1M in add-on consulting business, and assisted in negotiations working directly under partner. ⢠Prepared and presented marketing research and analysis, launched brand and market entry strategies for various companies in the media and technology industries. ⢠Implemented technology, risk and operational processes and preventative measures for top international bank.
Stone Griffin Media (SGM) was an evolution of an earlier partnership in 2008 and has grown into a multimedia boutique. Based in Washington, DC, SGM provides business insight through publications such as Charter Schools Today, US Executive Journal, Supplier Diversity Review, Canadian Executive Journal and US Developers Journal. SGM also provides custom marketing services and strategic advice to clients in the education, government, nonprofit and financial services sectors. ⢠Founded company in 2008 and grew to 2 offices and 40 employees within first 2 years. ⢠Increased revenue from zero to $4 million in two years with profit margins at 25 - 35%; by successfully implementing an innovative sales strategy and maximizing operational efficiencies. ⢠Launched 5 national/ international online and print trade journals in various industries. ⢠Led key business areas; managed crossâfunctional teams in Sales, Marketing, Communications, and Finance. ⢠Spearheaded strategic partnerships with trade associations, Fortune 1000, and local businesses. ⢠Created and established new business lines, brand awareness, grew readership, circulation and site traffic.
MBA
Bachelor of Arts
Concentration: Sociology & Premedical Concentration
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